What are the reasons to hire a corporate event planner for your company?
The primary driver for any corporate event should be to build an effective culture within your organization. You want these types of events to build the team, recognize the efforts of your employees and signal unity that will drive you to greater success. By hiring a professional to plan your event(s), you signal to your employees that you are serious about building said culture, and take their engagement in the matter quite seriously. If you “staff it out”, it will come across as just another job no matter how much the person you staff it to says they “love planning their own events!”. And if the person or persons you select to plan the event internally are not clear on the goal of building the company culture, it will create a further division with in your ranks, doing more damage than will be hard to reverse.
A professional can help you sort out your corporate goals, and build the appropriate event. It will relieve your internal staff of the burden of planning, and allow everyone to enjoy in what should be a memorable experience. It’s hard to measure the ROI on a well planned, well executed appreciation event. And because of this, their importance is overlooked and often treated as a necessary evil. If you reverse that thinking, and start to view these events as a key part of the ongoing development of your organization, you will be rewarded with happy and engaged employees. When employees are engaged, efficiency and creativity go up and they start to increase their engagement with the company mission.
Your budget is a sure thing
It may seem counterintuitive that you could actually save money by hiring an event planner, but this is often the case. An event planner is an expert at putting on a fabulous event within the parameters of a strict budget.
An inexperienced event planner can easily run over budget. Between booking a venue, food and drink costs, equipment rental, staffing, and overseeing the whole affair, every detail costs money. With a professional event planner, you know upfront what the bill at the end will be.
Event planners have industry connections
Part of a professional event planner’s uncanny ability to economize comes from their industry connections. Event planners have lists of venues, restaurants, staffing agencies, flower boutiques, DJs, bands, audio-visual companies, and more. Often, service providers partner with event planners and offer discounts for client referrals. This keeps a steady stream of business coming to the service vendors, and is a value-add that event planners can use to market themselves.
Not only is it time-consuming to reach out to every service provider you’ll need for an event, it’s more expensive to book them. A professional event planner can essentially pay for themselves by passing along their preferred rates to you.
Plus, event planners can vouch for the quality of partnered service providers. A venue they’ve recommended to a hundred previous clients, and that has come through every time, provides great peace of mind when planning your event. There are few better ways to source vendors than by word-of-mouth.
Event planners know how to schedule
Would you expect an event planner to know the proper scheduling timeframe for submitting a proposal? Obviously not. That’s because you’re an expert in your own industry and are familiar with standard procedures, and how to schedule around them. The same goes for event planners.
Many a company party has been ruined by inadequate scheduling. For example, companies book popular venues far in advance for the holiday season, when most corporate parties take place. This can leave you with an inferior venue, or worse, out in the cold.
Half the battle when planning a great event is knowing what steps to take and when. Event planners are well familiarized with proper scheduling procedure, and will ensure that your event is safely booked.
Event planners help you be creative
Event planners have seen it all; they know what’s cliche, what’s traditional, and what’s experimental. Depending on your company’s culture and the type of event you’re hosting, an event planner can help you hit the nail on the head when it comes to creativity.
Perhaps you could go with a themed party, or co-ordinate the venue decor to a specific colour scheme. Food, music, and presentation equipment can all be handled with creative flair. It pays to think outside the box for your corporate events: if your company claims to be doing so, doesn’t it make sense that your corporate events reflect this?
All the details will be in place
One of the hallmark traits of any great event planner is their organization. As previously mentioned, there are many moving parts when it comes to event planning. It requires countless emails and phone exchanges with vendors, scheduling everyone’s coming and going, and making sure every detail is accounted for. The task could easily overwhelm a novice event planner.
You can relax, knowing fully well that experts have lifted the burden of organizing off your shoulders. Relieving clients of stress is one of the most important benefits of hiring an event planner. They handle all the headaches that come with organizing events, leaving you to enjoy the party without worrying about ‘things that could go wrong’.
Proper organization is a key factor in ensuring the success of any event. This is another reason why you should hire a professional event planner. Being professionals, they have a lot of experience in organizing and can ensure that your event runs smoothly without any hitch.
Planning of events by an inexperienced person, is definitely going to be more time consuming when compared to hiring the services of an event planner. This is basically because, as professionals, they don’t need to start running around looking for trustworthy suppliers and vendors. They have these contacts at their fingertips. Event planners work with the time frame you give them and deliver as at when due.
Attention to details
Professional event planners know how much little things count. They cover the tiniest details of your event, even the ones you may overlook. They give you that ‘perfect’ event that leaves a lasting impression in the minds of your guests.
Unforeseen circumstances cannot be completely disregarded. No matter the amount of planning, there’s always a chance that something could go wrong. Professionals can handle the pressure. They are skilled at thinking on their feet and can execute ‘plan B’ in time. A planner’s quick thinking can help turn a potential disaster into a positive experience.
Ease your Negotiations Processes:
Event planners have relationships with vendors that they trust and can recommend to you. Hiring a corporate event planner can help you with the negotiations process of booking your venue and other required vendors.
Helps Manage your Budget:
Event Planners are pros at managing and sticking to budgets. They will be able to help ensure you’re spending the right amount of money in the right places for your event.
You can enjoy the event
We know that feeling when after going through a lot of stress to plan an event, you don’t get to enjoy it because you’re too busy moving all over the place, ensuring everything is in order and the event runs smoothly. Well, it doesn’t have to be that way. When you hire an event planner, you can relax and enjoy the event like every other guest, knowing fully well that everything is being taken care of. This way, you can have beautiful memories of your events, rather than memories of stress, because you were too busy running around.